Cascade Bungalows at Brasada Ranch
Role: Design, Photography, Organic + Paid Content, Email, Production
Art Director: Verity Kent
Creative Director: Jen Nelson
Strategists: Misty Foster, Dena White
Copywriter: Dina Chouramanis
Cascade Bungalows, an exclusive adults-only accommodation, made its debut at Brasada Ranch in October 2023. As the lead in designing and crafting the project's organic social media, email campaigns, and paid content, I meticulously curated a cohesive visual identity through a blend of existing and newly sourced photography. Through close collaboration with internal teams, we strategically developed four impactful social media posts and a captivating animated reel. These efforts resulted in elevated customer engagement and a surge in pre-bookings, setting the stage for a successful launch.
Social Media Campaign
Explore the stages of the Cascade Bungalows launch with carefully curated organic social assets. From anticipation-building teasers to the official announcement, each post spotlights the elevated design and unique experience of Brasada Ranch. The animated reel brings it all to life, capturing meticulously crafted imagery, copy, and design.